Social Media Guidelines
Overview
What the guidelines will do
- Provide San Antonio College faculty and administrative staff with guidelines for using social media in an official university capacity.
- Ensure that social communications adhere to SAC's core values.
Who the guidelines govern
The guidelines apply to anyone from the SAC community, who oversees and maintains a social media account that represents a department, program, or related entity in an official capacity.
Why we have guidelines
Guidelines help the college establish best practices for organization and uniformity of message and branding while minimizing risk to social media managers.
Who administers the guidelines
San Antonio College's Office of Marketing & Strategic Communications oversees SAC's social media guidelines and its primary social media accounts. MarComm also serves as a resource for members of the campus community who have questions or need guidance on social media best practices. All social media-related questions and inquiries should be directed to MarComm at socialmedia@alamo.edu.
Conduct
We welcome you and your comments to the San Antonio College Social Media page.
The purpose of our social media presence is to keep our students, prospective students, partners and communities up to date with all of the most recent San Antonio College news, events and information.
Comment policy
We encourage you to engage with us by submitting questions, comments and concerns and remember to keep your comments family friendly.
San Antonio College may remove posts or comments that violate the guidelines listed below:
- No content that promotes, fosters or perpetuates discrimination on the basis of race, creed, color, age, religion, gender, marital status, national origin, physical or mental disability, or sexual orientation.
- No hate speech or comments intended to defame anyone or any organization.
- Promotion of endorsement of services and products. This includes any financial, commercial, political or non-governmental agency.
- No copyrighted or trademarked images or graphics.
- No fraudulent, deceptive or misleading information.
- No comments or photos that suggest or encourage illegal activity.
- No comments that violate any local, state, or federal laws and/or is otherwise unlawful.
- No documents of any kind should be posted.
- No campaign materials promoting or opposing an individual in an election for political office.
- No comments or material not topically related to post being commented upon.
- Repetitive comments copied and pasted by multiple users or on multiple posts, or spam.
This comment policy is subject to amendment or modification at any time.
You participate at your own risk, taking personal responsibility for your comments, your username and any information you provided. The appearance of external links on our social media sites does not constitute official endorsement on San Antonio College.
Please note, per the Texas Public Information Act, Texas Government Code most social-networking correspondence pertaining to business may be subject to "open records requests" and is considered the property of the public.